by KayLee Jacoby | Mar 22, 2024 | Blogs, Branding, LinkedIn, Personal
LinkedIn is the world’s largest professional networking platform used by more than 900 million users worldwide. You may have dabbled with it during college or been required to include your LinkedIn profile along with your resume and cover letter when submitting a job...
by Conner Ferney | Dec 6, 2023 | Advertising, Facebook, Instagram
Retargeting campaigns are a powerful marketing tool that can be used to reach out to potential customers who have previously interacted with your brand or website. According to ComScore, retargeted ads led to a 1046% increase in branded search and a 726% lift in...
by Kaylee Mueller | Jul 12, 2023 | Advertising, Platforms, Small Business, Strategy, Uncategorized
Social media is flooded with thousands of influencers. Influencers will create content that allows their audience to feel connected to them. They’ll take them shopping, decorate their house, ask for their opinion, or tell them a story as if they were on facetime...
by Kaylee Mueller | May 17, 2023 | Advertising, Instagram, Platforms, Strategy, Uncategorized
-Instagram and Purchase Conversion- Through a survey of 276 people and a series of interviews, we set out to investigate the correlation between Instagram usage and app purchases. Our survey focused on consumers between the ages of 18-25. In our findings, 68% reported...
by Olivia Hohl | Mar 22, 2023 | Advertising, Branding, Content Creation, Platforms, Strategy
Introduction to All Things Trending Video of all things trending Don’t want to watch? Here is the transcript! Macee: Hi there! I’m Macee Alli: I’m Alli Renae: I’m Renae Elli: I’m Elli Bailey: I’m Bailey and welcome to T...
by laurencarlston | Jul 9, 2022 | Content Creation, Platforms, Strategy
When using Instagram to market your brand, building a community is key. This won’t come quickly, but it will come more easily if you effectively create a variety of valuable content to share with your audience. In this article, we’ll talk about each type of content-...
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